Backstage

The blog for artists who do their own promotion.

Music, gigs and practical playbooks, written by the people building MBX Artists, not by a content calendar.

ProductAug 3, 2026· 3 min

Your artist card just got a big upgrade

Photo uploads, an email signup right on the card, visitor counts, and ad pixels that keep working after the cookie banners.

Read the story

GuidesJul 31, 2026· 4 min

Download gates 101: trade a download for a fan

A free download is the oldest deal in electronic music. A gate makes the deal fair: the fan gets the file, you get a follow or an email you keep.

MusicJul 29, 2026· 4 min

Release week without the panic

A release does not fail on Friday; it fails in the two quiet weeks before. A working plan for the days around a drop, from someone who has bled a few.

EventsJul 26, 2026· 3 min

Make your gigs work twice

A show is the strongest content you will ever have, and most artists let it evaporate. Tour dates, QR codes, and the recap that outlives the night.